The Entrepreneur’s Pledge

einhorn is one of the first social ventures originating from the Entrepreneur’s Pledge.

The Entrepreneur‘s Pledge is a commitment by sustainable thinking entrepreneurs

to dedicate their entrepreneurial gift to found at least one business that will reduce environmental and social harm to a minimum and invest at least 50% of the profits into a social or environmental cause.


Because entrepreneurs have the power to change the unsustainable development of the economy by applying their entrepreneurial gift.

The Problem

The current economic development with its dominant outdated goal to optimize shareholder value has led to an unsatisfactory and unsustainable situation, which needs to be changed.

The Solution

Call upon the Entrepreneur’s responsibility to create companies & products which optimize all stakeholders’ values as a proof-of-concept for the whole economy.

 Relation to the Giving Pledge

The Giving Pledge is a wonderful initiative by the world’s wealthiest individuals to dedicate the majority of their wealth to philanthropy. However we believe that Entrepreneurs are the best executors by nature to achieve the best Impact-ROI. Combining both pledges will result in the best possible outcome for the world.


All individuals with a sufficient entrepreneurial track record willing to make the world a better place.

Assignments of Entrepreneur’s Pledge

  • Encourage Entrepreneurs to start a sustainable company by sharing fellow start-up stories, market trends & positive media coverage
  • Facilitate contacts to social investors and philanthropists for funding
  • Support new founders with a huge network of successful entrepreneurs


Check out the website:

And thanks to Amstelorks for the footage!

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